Our Expert Team

Our Unique Approach

Data Strategy & Architecture

Intelligence Platform Development

Change Management and Adoption

Life Sciences

Healthcare

Restaurants & Food and Beverage

Consumer Packaged Goods (CPG)

Who We Serve

The industry changes.
The problem never does.

Whether you’re in pharma, restaurants, healthcare, or CPG — the gap between data investment and business value looks almost identical. Data exists. Teams are working. Leadership still can’t feel it. We’ve closed that gap across every major industry, and the work always ends in the same place: a running system your leaders actually use.

When organizations come to us

We don’t work with everyone.
We work with the ones where the gap is costing something real.

Four situations. One firm that solves them. If you recognize your organization in any of these, you’re in the right place.

Situation 01

Your data team ships reports. Leadership still isn’t acting on them.

The dashboards get built. The pipelines run. Leadership still makes decisions by instinct. You can’t explain what the data function is worth because the work stops at delivery and never closes the loop back to outcomes.

“The data exists. The decisions don’t follow. We close that gap.”

We build the intelligence layer that connects your source systems to decisions and tracks whether anything actually changed. Your team stops being a request factory and starts being the most valuable function in the business.

Situation 02

You have the stack. You’re missing the layer above it.

Snowflake. Databricks. Power BI. Cloud infrastructure across the board. The data is there. But nobody built the intelligence layer that connects it into something leadership can act on. Every source system is an island.

“Connected data isn’t enough. Intelligence is.”

We design and build the intelligence layer above your existing stack. No ripping and replacing. No new vendors. Just the layer that turns your data into decisions — and tracks whether those decisions changed anything.

Situation 03

Your AI investment has nothing running in production.

The executives want AI. The vendors have been through. The demos looked good. Eighteen months later nothing has shipped and you’re no closer to something leadership can point to and say “that changed how we operate.”

“Strategy without execution is a slide deck.”

We build it. Machine learning, agentic workflows, and generative AI inside your existing stack — designed for adoption from day one. Not a proof of concept. A running system your team owns.

Situation 04

You need to prove the data function is worth the budget.

The team is busy. The reports go out. Leadership still makes decisions by instinct and gut. You can’t point to a single decision that changed because of your data organization. That’s the gap we close — and we measure it.

“Adoption is the metric. Not delivery.”

We wire in the feedback layer that tracks whether decisions changed, costs dropped, and the system is earning its place. A data function that proves its value in language the CFO understands.

Industries we’ve built for

We are not industry consultants.
We are data experts who work in every industry.

Our team has 100+ years of combined data leadership across industries. The industry gives us context. The data expertise is what solves the problem. Every engagement is real implementation — not frameworks, not strategy decks. Running systems your team owns.

 
Healthcare
Health systems and payers connecting operational and clinical data into intelligence that supports faster decisions.
 
Restaurants & F&B
QSR, fast casual, and multi-location operators. Menu pricing, site-level performance, and operational intelligence.
 
Consumer Packaged Goods
Trade, retail, and demand data unified into commercial intelligence your sales and marketing teams actually use.

Not sure where to start?
That’s exactly where we begin.

A two-week audit of your entire analytics environment. Every report, dataset, and tool inventoried. A prioritized, costed path forward — yours to keep regardless of what comes next.

Two weeks. Fixed fee. No hourly exposure. No obligation to continue.

What Leaders Say

Rower did not just build dashboards. They helped us design a commercial intelligence platform that connected sales, marketing, and commercial operations into one coherent experience. The result was a framework our teams could actually execute against, not just report from. That is a fundamentally different kind of partner.

Rashad Rahman
VP of Enterprise Data and Analytics, Azurity Pharmaceuticals

Before Rower, our commercial, marketing, and sales teams were each working from their own version of the data. Rower built us a reporting experience that connected sales, marketing, and commercial operations into one trusted view. We stopped debating the data and started making decisions with it. That is what commercial excellence actually looks like.

Nicole Hengst
Head of Business Intelligence, Specialty Pharma

Rower understands something most analytics firms miss. The gap between data science and commercial execution is not a technology problem, it is a thinking problem. Nasheed and his team bring the kind of strategic clarity that helps commercial leaders ask better questions and build systems that actually support how decisions get made.

Brooke Fleming
US Head of Omnichannel Marketing and Digital Enablement, UCB

Rower embedded analytics directly into our Six Sigma workflow, turning complex data into insights we could act on immediately. They cut through the noise, understood our process requirements, and delivered Tableau dashboards that didn’t just visualize data but enabled better outcomes. They made complexity simple and results measurable. I’d bring them in again without hesitation.

Brent Williams
VP of Transformation, McKesson

Rower is a fantastic partner for the Data & Analytics team at Roark Capital. We have leveraged their services on several analytics engagements and their results speak to the quality of their services. They are passionate about their work and spend the time understanding their client’s situational context to ensure they hit the mark. We are a strong proponent for the Rower team and look forward to strengthening the relationship in the future.

Brad Henderson
VP of Analytics, Roark Captial Group

Rower turns strategy into execution. They built menu level pricing dashboards that didn’t just display data but drove our pricing decisions at the site level. The detail and interactivity they delivered made it feel like commercial grade software, not a reporting tool. If you need analytics that actually change how decisions get made in your workflow, Rower delivers.

Gary Bales
Chief Marketing Officer, McAlister’s Deli

Recognize your situation in any of these?

Start with one focused conversation. Leave with a clear diagnosis and a path forward.

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